We are currently advising CC Lab on their new global event format that will bring tennis to iconic racetracks. The intial event will launch at the iconic Imola circuit, 23rd May 2023. SB Consulting are assisting with the commercial strategy, negotiating sponsorship and future hosts to drive the event into new markets and expand the number of business partners of this groundbreaking format.
“We consider SB Consulting a trusted partner focused on providing an inclusive and supportive working environment, with respect for talents, clients, and each other central to our way of working. Since they have sport in their blood, they know exactly the value of teams. Their core is about partnerships and their optimisation. Whether it be between an athlete and a brand, or a brand and rights holder, they have been involved in facilitating and maximising value for all parties for 25 years.”
CC Lab CEO Claudio Scopece